Revolution Beauty, a British-based cosmetics brand known for its quality products, is expanding its product selection to Amazon, the world’s largest online retailer. Starting June 3, 2024, Revolution Beauty will offer over 300 products on Amazon, including best-sellers like the Skin Silk Serum Foundation and 5D Whip Lift Mascara. This move aims to increase the brand’s accessibility and make quality beauty products more available to online consumers.
The new product assortment includes a variety of cosmetics. The Skin Silk Serum Foundation provides subtle coverage with a second-skin effect, while the Bright Light Bronzing Drops and Bright Light Glow Drops offer radiant, sun-kissed looks. For eye makeup, consumers can find the Fluffy Brow Filter Duo, a 2-in-1 ultra-fine brow pencil and gel wax, and the 5D Whip Lift Mascara for a long-lasting lifted lash look. Lip products include the Pout Bombs, available in shades like Cookie, Glaze, and Kiss, which provide plumping and high-shine hydration. The Superfix Misting Spray is also available to help lock in makeup for long-lasting wear.
Erin Cast, President of Revolution Beauty North America, highlighted the brand’s commitment to making beauty products accessible. She noted that the expansion to Amazon is a significant step in reaching more consumers in the U.S. market, offering iconic and innovative products.
This expansion reinforces Revolution Beauty’s dedication to providing high-quality, affordable beauty solutions. The brand’s ethos of ‘Beauty for All’ is emphasized through its inclusive product range. The new selection will be available on Amazon starting June 3, 2024, with additional launches planned throughout the year.