A luxury townhouse inspired by the fictional Gotham City billionaire Bruce Wayne has opened in downtown Manhattan, featuring an exhibition of highly-curated luxury and tech products. The Automobili Pininfarina Battista hyper GT leads this exhibition, which showcases the world of Gotham’s famous philanthropic resident.
The “Wayne Enterprises Experience” is an exclusive, by-invitation-only event staged by Warner Bros. Discovery Global Consumer Products and Relevance International. Hosted within a seven-story townhouse on West 17th Avenue, the event includes a range of products that reflect Bruce Wayne’s lifestyle, from personal mobility and fashion to technology and jewelry. Each item, including four specially created versions of the all-electric Battista and B95 hyper Barchetta, is available for purchase.
Automobili Pininfarina has unveiled two exclusive versions of the B95 hyper Barchetta and Battista hyper GT, named ‘Gotham’ and ‘Dark Knight’. Each model features unique specifications and is powered by a high-capacity 120kWh lithium-ion battery and four motors, generating 1,900hp. This setup allows the cars to accelerate from 0-100km/h (0-62mph) in less than two seconds.
The Gotham specification, intended to reflect Bruce Wayne’s civilian sophistication, features tan leather upholstery and Argento Vittorio gloss paint. The Dark Knight specification, reflecting Bruce Wayne’s technological edge, includes black Alcantara and leather upholstery with black and gold stitching. Both designs incorporate Wayne Enterprises-inspired elements, such as navigation instructions voiced by Alfred Pennyworth and a customised welcome sequence on the infotainment system.
The event marks the 85th anniversary of the Batman franchise, celebrating the iconic character through an immersive experience. Guests are hosted by actors portraying Gotham City residents, Alfred Pennyworth and Lucious Fox.
Paolo Dellachà, CEO of Automobili Pininfarina, highlighted the partnership’s synergy, noting Bruce Wayne’s commitment to technological progress aligns with the brand’s values. The event provides a unique opportunity for attendees to see and potentially purchase one of the bespoke models.
The exhibition’s aim is to demonstrate Wayne Enterprises’ pursuit of innovation and Bruce Wayne’s unique persona, blending luxury with cutting-edge technology.