ACANA pet food has launched a new program called “Lights, Camera, Classics” to introduce its ACANA Classics dry dog food line in the U.S. This program celebrates classic, dog-friendly summertime traditions by sponsoring a series of movies in the park in Seattle, San Diego, and Denver. To further engage pet lovers, ACANA is also running a sweepstakes offering a grand prize of $5,000.
The new ACANA Classics dry dog food line features three recipes: Chicken & Barley, Salmon & Barley, and Beef & Barley. These recipes are crafted with quality ingredients, including protein-rich animal sources, wholesome grains, vegetables, and fruit, aimed at supporting overall dog health, including immune health, a healthy skin and coat, and digestive health. The recipes are available in 4-pound and 22.5-pound bags.
The “Lights, Camera, Classics” program highlights a love for classic movies and wholesome ingredients. A survey conducted by ACANA found that over a third of pet parents named their pets after classic characters, further emphasizing the connection to timeless traditions.
In Seattle, ACANA is sponsoring the “BECU Outdoor Movies” at Marymoor Park, featuring dog-friendly events with food trucks, entertainment, and movies from July to August. In San Diego, the ACANA team is sponsoring the County of San Diego’s Summer Movies in the Park, a free family and dog-friendly series running from late May through early November. In Denver, the “Film on the Rocks” series at Red Rocks Amphitheatre includes a special event on June 24 with exclusive dog-friendly swag and coupons.
Ernie Ambrose, Vice President of Marketing for ACANA, expressed excitement about the new ACANA Classics recipes, comparing the thoughtfully crafted recipes to the perfect mix found in classic movies.
As part of the program, ACANA is hosting a sweepstakes where participants can share their favorite movie to watch with their dog. One winner will receive $5,000. More information about the sweepstakes can be found on the ACANA website.
Pet parents’ preferences for classic movies extend to how they feed their dogs, with ACANA’s new recipes incorporating classic, nutrient-rich ingredients. The three varieties include:
- Chicken and Barley Recipe: Features chicken and chicken meal, pearled barley, peas, oats, lentils, and fish oil.
- Salmon and Barley Recipe: Contains salmon, herring meal, pearled barley, peas, oats, lentils, and other ingredients.
- Beef and Barley Recipe: Includes beef and beef meal, pearled barley, peas, oats, pork meal, lentils, fish oil, and more.