NARS has introduced its new Explicit Lipstick to commemorate 30 years since its inception with 12 original lipsticks in 1994. This new product is refillable and features advanced color formulations, honoring the brand’s legacy while catering to contemporary tastes. Alongside this launch, NARS has announced its Global Ambassadors: Ciara, Pom Klementieff, and Camila Morrone, each representing different facets of modern beauty and sophistication.
Explicit Lipstick, designed with a precision-tip bullet, offers a smooth application for defined lips with medium-to-full coverage. The product includes Rosehip Seed Oil and Hyaluronic Acid for a lightweight, comfortable wear. Available in 36 shades, this line continues NARS’ tradition of bold and innovative makeup.
Ciara, known for her dynamic performances and entrepreneurial ventures, embodies the essence of creativity and allure that NARS values. Pom Klementieff, recognized for her roles in major film franchises and her adventurous spirit, represents NARS’ commitment to unconventional beauty. Camila Morrone, an actress with a notable presence on both the big screen and red carpet, reflects the timeless elegance that NARS cherishes.
The campaign for Explicit Lipstick features each ambassador in roles that highlight their distinct personalities and the lipstick shades they represent. Pom Klementieff is depicted in a contemplative scene, embodying shade RENDEZ-VOUS 805, while Ciara, wearing shade UNAUTHORIZED 863, sets the mood with her music. Camila Morrone, in shade LIAISON 821, is portrayed preparing for a secretive adventure.