Cousins Maine Lobster, known for its popular Maine lobster rolls, chowder, and whoopie pies, has announced its expansion into the Louisville market. This move will extend the brand’s reach into the Evansville, Indiana, and the Louisville and Lexington, Kentucky metro areas.
In early 2023, Cousins Maine Lobster (CML) conducted a series of roadshows to increase brand awareness and assess market potential in the region. The roadshows received a strong positive response from local seafood enthusiasts, leading to large crowds and the establishment of strong partnerships with local venues. The company has also built a dedicated fan base and following on social media.
Co-founder Sabin Lomac expressed enthusiasm about the expansion, noting that the business was founded to celebrate special moments from his and co-founder Jimmy Tselikis’s childhood in Maine. He highlighted the loyal fan base and successful local partnerships as key factors in making the expansion possible. Lomac is looking forward to sharing CML’s offerings with residents of Southern Indiana and Kentucky.
To mark the launch, CML will host an official ribbon-cutting and launch party at Goodwood Brewing and Spirits in Louisville. The event will provide attendees with the opportunity to meet Co-Founder Sabin Lomac. Goodwood Brewing is known for its bourbon barrel aging process, which imparts unique flavors to its beers and signature spirits.