Tic Tac launches new Citrus Adventure flavor and fan voting contest

Written By Fiona Chan
CATEGORY: Food & Drink
Fiona Chan is the founder of Story Plate, a recipe sharing platform for good. Fiona has been in the storytelling business for over a decade, having worked at a luxury lifestyle publication before venturing off into freelance journalism. Currently, she spends her days as a content strategist specializing in digital storytelling platforms. She's our resident home, food, and drink specialist.

Tic Tac has launched its latest flavor, Citrus Adventure, which combines sour and tangy flavors like Mandarin, Lemon, and Lime in one pack. Available in various sizes, including 0.84oz, 1.7oz, and 3.4oz, the new flavor is available at retailers nationwide both in-store and online. Citrus Adventure offers fans a bright, zesty taste experience that can be enjoyed one flavor at a time or mixed together for a unique combination.

In addition to this new flavor, Tic Tac is inviting fans to participate in its “Choose Your Next Match” campaign. From now until November 10, fans can vote on Instagram at @tictacusa to help choose the next limited-edition flavor. The options include Mango Lime, Sour Grape, Lemon Sorbet, Dragon Fruit, and Ginger Lemon. By voting, participants will be entered for a chance to win various prizes.

Dan Cutchin, Vice President of Marketing at Ferrero USA, emphasized the brand’s focus on consumer input, noting that the new Citrus Adventure flavor and the fan-voted contest are designed to involve Tic Tac enthusiasts in shaping the brand’s next innovation.

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