Domino’s Pizza Inc. has announced the launch of its new Parmesan Stuffed Crust, which is now available in stores across the United States. This new crust features a buttery-flavored dough filled with cheese made from 100% real mozzarella, complemented by garlic seasoning and a sprinkle of Parmesan cheese.
To promote this new offering, Domino’s is running a promotion called Cheat Receipts, which provides free Parmesan Stuffed Crust Pizza to customers who have previously ordered stuffed crust from other pizza establishments. According to Kate Trumbull, Domino’s executive vice president and chief marketing officer, the introduction of this stuffed crust has been highly anticipated, with many customers inquiring about its release. Trumbull stated, “One of the most common questions we’re asked is, ‘When will you launch stuffed crust?'” She emphasized that the new crust is worth the wait and highlighted its unique qualities compared to competitors.
Trumbull further explained that the stuffed crust is distinguished by its use of the company’s Handmade Pan dough, which is topped with their signature garlic seasoning and real Parmesan. The company aims for customers to experience the taste of their new crust through the Cheat Receipts promotion, encouraging them to compare it with other offerings in the market. This initiative reflects Domino’s commitment to providing quality products that meet customer expectations.