Pizza Hut has introduced a new product called Pizza Caviar, which aims to combine the trend of caviar with traditional pizza offerings. This innovation reflects the growing popularity of caviar in various culinary settings, where it is often paired with comfort foods. The brand has taken a unique approach by creating bite-sized Pizza Caviar pearls that mimic the flavor of pepperoni, designed for dipping or consuming directly.
The Pizza Caviar is featured in the newly launched Pizza Caviar Bump Box, a limited-time offering that includes a cheese Personal Pan Pizza and a choice between three plain boneless wings or fries, all enhanced with the pepperoni-flavored pearls.
Melissa Friebe, Chief Marketing Officer of Pizza Hut, stated, “As a brand that’s always pushing the boundaries of what pizza culture can be, we saw an opportunity to take one of today’s biggest food trends and make it our own.”
This product will be available exclusively at the Pizza Hut located at 932 8th Avenue in New York City from April 10th to April 12th, during the hours of 4 PM to 8 PM, while supplies last.