Aerosoles launches essentials collection to refine its icon

Written By Fiona Chan
CATEGORY: Apparel
Fiona Chan is the founder of Story Plate, a recipe sharing platform for good. Fiona has been in the storytelling business for over a decade, having worked at a luxury lifestyle publication before venturing off into freelance journalism. Currently, she spends her days as a content strategist specializing in digital storytelling platforms. She's our resident home, food, and drink specialist.

Aerosoles, the global footwear brand celebrated for its comfort technology, has unveiled the Essentials Collection—a curated lineup designed to refine its most iconic silhouettes. Featuring updated shapes, enhanced constructions and styling that nods to the brand’s roots, the collection marries Aerosoles’ signature comfort with a fresh, modern edge.

The story begins in 1987 during a New York City transit strike, when working women carried their office heels and swapped into sneakers to brave the streets. That moment sparked Aerosoles’ mission: create footwear that blends fashion-forward design with the support previously found only in casual shoes. Over nearly four decades, Aerosoles has disrupted the market by proving women shouldn’t have to choose between style and comfort.

“We started by diving into nearly four decades of iconic samples, catalogs and feedback,” said Jimmy Gabriel, president of Aerosoles. “Those insights fueled a new generation of product—updated silhouettes and elevated styling that stay true to our DNA while moving the brand forward.”

Priced from $29 to $89, the Essentials Collection incorporates Aerosoles’ key comfort innovations, including the Diamond Flex Sole, Stitch N’ Turn construction and diamond-embossed, pillow-soft insoles. Following its 2022 acquisition by American Exchange Group, the brand is entering a new era of growth, broadening its appeal to both longtime enthusiasts and new consumers. The Essentials Collection is now available at retailers and independent stores nationwide.

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