Today, Casio America, Inc. announced the launch of BABY-G+ PLUS, the latest innovation in its BABY-G series. The new BGD10K collection is released to commemorate the 30th anniversary of BABY-G, reflecting the brand’s longstanding dedication to combining technology with style in the watch industry.
The BGD10K series, designed to pay tribute to three decades of BABY-G achievements, features four compact watches that merge modern aesthetics with a nod to the past. This collection embodies a seamless blend of innovation and nostalgia through its vibrant design and functional enhancements. Each watch in the series allows for easy strap changes without the need for tools, courtesy of special holders designed for effortless interchangeability.
Influenced by the iconic style of the original BABY-G models and the colorful flair of Y2K fashion, the BGD10K collection showcases hues of baby blue, crisp white, deep navy, and vivid fuchsia. These colors not only bring a playful retro vibe but also maintain a contemporary look, suitable for various fashion preferences.
A notable feature of the BGD10K series is its removable strap, made from sleek silicone, which enhances the watch’s charm and functionality. Adding to the delight, each timepiece is equipped with pixel art animation that lights up on the watch face when the light button is activated, providing both nostalgia and fun to the user experience.
The BABY-G+ PLUS series promotes individuality and customization through its interchangeable band and bezel, giving wearers multiple styling options. These watches can be worn traditionally on the wrist or used as a decorative accessory on a waist or bag, embracing personal style and adaptability.
The timepieces are equipped with advanced technology features, including:
- Shock-resistant structure
- 100-meter water resistance
- World time for 30 cities
- 1/100-second stopwatch
- Countdown timer
- 5 daily alarms
- Pixel-art animations
- LED backlight with Super Illuminator
The models BGD10K-2, BGD10K-4, BGD10K-6, and BGD10K-7 are now available for purchase at a price of $79, at select retailers and on Casio.com.