Bazooka Brands has introduced a new candy product called Baby Bottle Pop Twisters. This candy features a multi-textured design intended to provide a unique flavor experience. The product consists of a light and crunchy outer shell, a sweet and chewy center, and a core of sour powder, offering a combination of flavors in each bite.
Baby Bottle Pop Twisters is a variation of the original Baby Bottle Pop, maintaining the signature bottle shape and incorporating a similar dipping powder. The packaging is designed for convenience, featuring an easy-to-close lock top suitable for on-the-go consumption. The candy is available in four flavors: Strawberry, Blue Raspberry, Watermelon, and Berry Blast.
NBA player Donovan Mitchell has been named the official ambassador for Baby Bottle Pop Twisters. He is set to appear in a television commercial that will air nationally in April. Erin Ludlow, Brand Manager for Bazooka Brands, commented on the product’s launch, stating, “Baby Bottle Pop is one of the most iconic names in candy. With Baby Bottle Pop Twisters, we’re taking it to new heights, introducing fans to a completely reimagined candy experience with its groundbreaking 3-in-1 texture.”
Since its limited release in late 2024, Baby Bottle Pop Twisters has generated significant interest among consumers, leading to nearly one million impressions on social media. The candy became available nationwide earlier this year and can be found at various retailers, including Walmart, Circle K, and Walgreens.