Hefty has introduced its new Kickoff Cups Kits, designed to enhance game day experiences for football fans and casual viewers alike. Available until September 25 at HeftyKickoffCups.com, these kits aim to create engaging conversations at tailgates and watch parties. Each kit includes 32 durable party cups in four bright colors, featuring conversation prompts that cater to both seasoned football enthusiasts and those new to the sport.
Tailgates, known for their social atmosphere, can sometimes be intimidating for people unfamiliar with football terminology or stats. The Hefty Kickoff Cups address this by offering a simple way to start conversations, ensuring everyone feels included. The cups feature prompts such as “Who’s your dream halftime show headliner?” and “What’s your sports Roman Empire?”, making it easier for all attendees to join in the fun.
Courtney Bednar, Director of Marketing and Innovation with Hefty Tableware, explained that the company wanted to create a product that reflects the changing dynamics of football fandom. With an increase in new fans over the past year, Hefty sought to make tailgating and watch parties more inclusive by focusing on the conversations sparked by the prompts on the cups.
The Hefty Kickoff Cups Kits will be available until September 25 and are expected to add a new layer of fun and engagement to game day celebrations.