Hisense named world’s fastest-growing soundbar brand

Written By Jessica Fritsch
CATEGORY: Tech
With a passion for technology, Jessica Fritsch has immersed herself in the dynamic world of DevOps and IT for over a decade. She thrives in the realm of deploying code to the cloud, ensuring its security, and possesses a profound love for learning about new technologies. When she's not orchestrating deployments or managing infrastructures, she enjoys experimenting with machine learning models and exploring the latest advancements in home automation technologies. Jessica is the founder of allthethings.best.

Hisense has been identified as the world’s fastest-growing soundbar brand over the past five years, according to sell-in volume data from Futuresource Consulting covering 2019 to 2024. This rapid growth reflects the company’s strategic focus on immersive audio, smart features and accessible premium performance in home entertainment.

Building on that momentum, Hisense today unveiled the HT SATURN, a flagship 4.1.2-channel surround system tuned by Devialet. The HT SATURN delivers 720 watts of total power through 13 speakers, including four satellite units with up-firing drivers and a 6.5-inch (16.5 cm) wireless subwoofer. It supports both Dolby Atmos and DTS:X formats, and employs room acoustic calibration to adapt sound output to any living space. Hisense’s HiConcerto architecture further enriches spatial audio reproduction, enabling the HT SATURN to render everything from subtle dialogue to deep bass with clarity.

In the United Arab Emirates, Hisense has expanded its lineup with the AX5120G Dolby Atmos soundbar and the Party Rocker One system. The AX5120G offers enhanced surround performance and deep bass suitable for movies and gaming, while the Party Rocker One features dynamic lighting effects, karaoke functionality and high-output audio aimed at social gatherings and celebrations.

Hisense credits its rise in global home audio markets to innovations such as dual-frequency GNSS integration for precise TV-soundbar synchronization and the seamless interplay between select Hisense TVs and soundbars. As the company continues to expand in regions including the Middle East and Africa, it remains committed to redefining the in-home listening experience through ongoing research and development.

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