Karma Water has announced the introduction of its new Karma Probiotic Stick Packs and Karma Energy Stick Packs, aiming to enter the growing stick pack market. This move reflects the company’s goal to offer innovative and convenient products for health-conscious consumers.
According to Jeff Platt, President and Co-Founder of Karma Water, “The stick pack category is exploding, with U.S. sales exceeding $2 billion and experiencing a 52% surge in the past year.” He notes that this growth presents a significant opportunity for Karma to meet the increasing consumer demand for portable wellness solutions. The new stick packs are designed to maintain the premium ingredients and flavors that have established Karma Water as a reputable brand, now available in a format suitable for busy lifestyles.
The Karma Probiotic Stick Packs contain 2 billion active cultures of the patented BC30 probiotic per serving, which is intended to enhance digestive and immune function, significantly surpassing the probiotic content typically found in yogurt. Each serving also includes the full daily recommended intake of six essential vitamins, including A, E, B3, B5, B6, and B12. These packs are offered in flavors such as Berry Cherry, Blueberry Lemonade, and Strawberry Lemonade.
The Karma Energy Stick Packs are designed to provide a clean energy source, featuring 150mg of caffeine sourced from green tea extract, along with a blend of B vitamins. Additionally, each serving includes Cognizin Citicoline, a nootropic that has been clinically shown to support mental focus and cognitive performance. These stick packs also deliver 100% of the daily recommended value of nine essential vitamins, including C, B1, B2, B3, B5, B6, B7, B9, and B12, and are available in Raspberry Peach, Blueberry Watermelon, and Melon Dragonfruit flavors.
Karma Stick Packs are formulated to align with the changing preferences of consumers who seek convenient ways to prioritize their health. Each serving contains 20 calories and is non-GMO, gluten-free, vegan, and lactose-free, made without artificial colors, flavors, sweeteners, or preservatives. This new format allows consumers to enjoy Karma products in a sustainable manner, whether they are refilling reusable bottles or looking to reduce single-use plastics. Karma Stick Packs aim to provide functional wellness in a portable format.