Nails.INC has introduced a new product called It’s Topless, which is described as the first 4-in-1 nail polish available. This product combines a base coat, treatment, color, and top coat into a single formulation, aimed at enhancing the manicure process. The polish is designed to provide a salon-quality finish in one application.
The formula is said to dry in approximately 50 seconds, offering convenience for users seeking a quick manicure. According to testing, 87% of participants reported satisfaction with the polish’s glossy finish and durability, noting minimal chipping and tip wear after six days. The product includes a new Alkyd resin that contributes to its durability.
It’s Topless also contains ingredients aimed at strengthening nails, such as Hexanal, cranberry bio-peptides, and kale extract, which are intended to improve nail appearance and provide protective benefits. The color selection includes various shades, including burgundy, red, grey, and pink.
The founder and CEO of Nails.INC, Thea Green, stated, “With It’s Topless, we’ve solved the biggest challenge for nail lovers: time.” She emphasized the product’s aim to deliver long-lasting results without sacrificing quality or nail health.
The application process is facilitated by a patented wide-hugging brush, designed to conform to the nail’s natural shape, which reduces the number of strokes needed for even coverage. The bottle features a cap that serves as a manicure station, allowing for stable application of the polish in various settings.