A new flavor of Hershey’s Kisses has been introduced to retailers across the United States. The Hershey’s Kisses Cinnamon Toast Crunch flavored candies are now available for a limited time. This collaboration between Hershey’s and Cinnamon Toast Crunch aims to appeal to consumers, particularly 75% of Gen Z and Millennials, who favor unique flavor combinations in their snacks.
The product features smooth white creme combined with cinnamon sugar and graham-flavored cookie bits, offering a blend of flavors and a crunchy texture. Katie DeCapria, senior brand manager at The Hershey Company, stated, “Unexpected crossovers are having a moment, and we’re delivering a Hershey’s Kisses flavor combo no one saw coming — but everyone will want to try.” She emphasized that this new flavor aims to enhance sweet moments for consumers.
Brandon Tyrrell, marketing communications manager at General Mills, noted that Cinnamon Toast Crunch is a popular cereal, and the new candies are designed to bring that familiar taste to various snacking occasions. The Hershey’s Kisses Cinnamon Toast Crunch flavored candies are available in 9oz bags at retailers nationwide. However, they are a limited edition and may not be available for long.