PackIt has expanded its freezable snack box lineup for the back-to-school season with two new models designed to keep healthy foods and drinks cool on the go. The Upright Snack Box and the Dual Compartment Snack Box both feature patented ECOFREEZE gel built into their walls to maintain temperatures for hours and can be clipped easily onto backpacks or strollers for after-school activities or outings.
The Upright Snack Box (MSRP $24.99) offers a vertical design that accommodates drinks, fruits, vegetables, or smoothies, and is available in Azure Blue, Papaya, and Black. The Dual Compartment Snack Box (MSRP $26.99) provides two top-load zipper sections—one insulated for non-perishable items and one lined with ECOFREEZE gel for perishables—and comes in Almond, Black, Sage, and Midnight Navy, with a side-release buckle strap for convenient attachment.
Michelle Bowes, vice president of brand and marketing at PackIt, said the new additions respond to busy lifestyles and rising demand for convenient, healthy options. Both products are designed in California and build on PackIt’s role as creator of the original reusable, foldable, freezable lunch bag.