Spirit Halloween has unveiled exclusive Butterfinger-inspired costumes for the 2024 Halloween season, marking a collaboration between the popular candy bar brand and North America’s largest Halloween retailer. This partnership allows fans of Butterfinger to celebrate the holiday not only by enjoying the candy but by dressing up as it.
The collection features the first-ever officially licensed Butterfinger costumes, available exclusively on SpiritHalloween.com. The Butterfinger Candy Bar Costume, priced at $39.99, is a three-dimensional jumpsuit designed to resemble the iconic candy wrapper, offering a fun and unique option for Butterfinger lovers. For pet owners, Spirit Halloween has introduced a matching Butterfinger Dog Costume for $19.99, allowing furry friends to join in on the Halloween fun. Additionally, the collection includes a Butterfinger Fanny Pack, priced at $16.99, which provides a playful way for candy fans to carry their belongings.
To celebrate the launch, Spirit Halloween will be giving away free Butterfinger candy bars and collectible trick-or-treat tote bags at participating stores from September 13 to September 15, 2024. Online shoppers will also receive a coupon to enjoy Butterfinger with their purchase.
Kym Sarkos, Executive Vice President at Spirit Halloween, expressed excitement about the partnership, stating that the collaboration brings Butterfinger to life in a new way and highlights both brands’ commitment to creating fun and unique Halloween experiences. Neal Finkler, Vice President of Marketing for Ferrero’s Mainstream Chocolate portfolio, echoed the sentiment, emphasizing Butterfinger’s long-standing popularity as a Halloween treat.