Target Corporation has partnered with Prince, a recognized brand in tennis and lifestyle products, to launch an exclusive pickleball collection as the sport rapidly gains popularity across the United States. The Prince for Target collection features nearly 80 items ranging from apparel and accessories to sporting goods, with prices starting at $9.99 and most items priced under $50. The collection, which is designed to appeal to both newcomers and seasoned players of pickleball, includes stylish skirts, retro-inspired tracksuits, and matching sporting goods like paddles, pickleballs, and duffels. This limited-time offering will be available in most Target stores and on Target.com from Saturday, April 20, while supplies last.
Jill Sando, Executive Vice President and Chief Merchandising Officer of Apparel & Accessories, Home, and Hardlines at Target, emphasized that the retailer’s exclusive collections are key to providing consumers with trendy, high-value products that are unique to Target. This partnership with Prince aims to cater to the growing community of pickleball enthusiasts by offering quality, fashion-forward athleisure wear and sporting goods at competitive prices.
The Prince for Target collection stands out with its vibrant colors and patterns, seamlessly blending style and functionality. The design collaboration between Target and Prince’s team has resulted in a range of products that not only enhance performance but also resonate with current fashion trends in athleisure. Among the must-have items are pleated skirts, dresses, and colorfully designed pickleball paddles that coordinate with the apparel, encouraging players to look their best on and off the court.