Wendy’s is promoting its offerings during the March Madness tournament by featuring two of its popular items, the Jr. Bacon Cheeseburger and the Double Stack, at a price of $1 each with an additional purchase through the Wendy’s app. This promotion is available until April 13. The Jr. Bacon Cheeseburger includes a square beef patty, Applewood smoked bacon, lettuce, tomato, American cheese, and mayo, while the Double Stack consists of two beef patties with American cheese, ketchup, mustard, pickles, and onions.
Lindsay Radkoski, U.S. Chief Marketing Officer for Wendy’s, stated, “Wendy’s is bringing the heat with the freshest hamburgers in the game and more ways to save on the Official Hamburger of March Madness.” Ian Eagle, a play-by-play announcer for the NCAA Division I Men’s Basketball Championship, emphasized the quality of Wendy’s hamburgers, stating, “Wendy’s is the freshest hamburger in the game – their burgers are made just for you.”
For customers who prefer delivery, various partners are offering additional promotions. On DoorDash, DashPass subscribers can receive a free Son of Baconator on orders of $20 or more, while other users can get $5 off a $20 order. Uber Eats and GrubHub also have their own promotions, including a buy one get one offer for the Double Stack Biggie Bag and a free Baconator with a $20 purchase, respectively. Customers can access these deals through the Wendy’s app to enjoy the limited-time offers during the tournament.