Zevia, known for its zero sugar, naturally sweetened beverages, has announced an expansion of its Walmart distribution from 800 stores to over 4,300 locations nationwide. This move is part of a multi-year collaboration with Walmart, designed to broaden the Better-for-You soda category and introduce Zevia’s products to a larger audience. Walmart’s new in-store “Modern Soda” set will feature Zevia as part of a healthier beverage lineup.
The Better-for-You soda category has seen increased demand, with recent sales surpassing $1 billion. Zevia’s popularity among health-conscious consumers has grown significantly, with Zevia products being consumed four times more per household compared to competitors, according to recent Numerator data. Founded in 2007, Zevia has focused on affordability, aiming to provide accessible, sugar-free beverage options that use natural, plant-based sweeteners without artificial colors or flavors.
In Walmart, Zevia offers several popular flavors such as Cola, Creamy Root Beer, and Black Cherry, with additional options like Cran-Raspberry and online-exclusive Salted Caramel. This expanded Walmart availability underscores Zevia’s commitment to addressing excess sugar consumption by making healthier drink choices more affordable and widely accessible across the United States.